Evaluación de las prácticas verdes y su influencia en el capital de marca en restaurantes de la ciudad de Portoviejo

The objective of this research was to carry out the evaluation of green practices and their influence on brand equity in restaurants in the city of Portoviejo, to carry out the research, three methodological phases were carried out. variables about green practices and brand equity, through an exhaus...

Full beskrivning

Sparad:
Bibliografiska uppgifter
Huvudupphovsman: Alcívar Veléz, Miguel Francisco (author)
Övriga upphovsmän: Chica López, Mariana Gabriela (author)
Materialtyp: bachelorThesis
Språk:spa
Publicerad: 2019
Ämnen:
Länkar:http://repositorio.espam.edu.ec/handle/42000/1011
Taggar: Lägg till en tagg
Inga taggar, Lägg till första taggen!