Caracterización del turista que visita el cantón Pedernales para el planteamiento de estrategias de diversificación de productos turísticos

The purpose of this research is to characterize the tourist for the planning of diversification strategies for tourist products in the Pedernales canton. This research was carried out in two fundamental phases: the first one consisted of the identification of the tourist profile, which was possible...

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Bibliographic Details
Main Author: Mera Bravo, Eliana Pilar (author)
Format: masterThesis
Language:spa
Published: 2019
Subjects:
Online Access:http://repositorio.espam.edu.ec/handle/42000/1050
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