Diseño de un plan comercial para la promoción del complejo turístico Platanales, cantón Bolívar

The research was conducted to study aimed to design a business plan for the resort Platanales. For this purpose, a methodology is divided into four phases structured, such as: a situational diagnosis of the situation where the tourist site Platanales georeferencing and analyzed, also includes analys...

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Bibliographic Details
Main Author: Álava Chichanda, Paola Gabriela (author)
Other Authors: Montesdeoca Chávez, Martha Elizabeth (author)
Format: bachelorThesis
Language:spa
Published: 2014
Subjects:
Online Access:http://repositorio.espam.edu.ec/handle/42000/115
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