Revalorización de la marca de la revista New Magazine en el mercado de la provincia de Manabí
This research was carried out in Manta, Portoviejo, and Bolívar canton in order to reposition the New Magazine brand in the market of the province of Manabí. The methodology used in the research was the deductive, analytical and quantitative method. Tools were applied as survey to the inhabitants of...
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| Natura: | bachelorThesis |
| Lingua: | spa |
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2014
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| Accesso online: | http://repositorio.espam.edu.ec/handle/42000/398 |
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