Evaluación a la imagen de marca y su influencia en el posicionamiento de la Cooperativa de Ahorro y Crédito Calceta Ltda. del cantón Bolívar
The main objective of this research was to evaluate the brand image variables and their influence on positioning of the Cooperativa de Ahorro y Crédito Calceta Ltda. Located in the Bolívar canton, Manabí province. Four methodological phases were created for its execution, In the first phase, the mai...
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2020
|
| Subjects: | |
| Online Access: | http://repositorio.espam.edu.ec/handle/42000/1262 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag 
Comunicación e Imagen Corporativa
