Producto turístico integrado que impulse el desarrollo socioeconómico del cantón San Vicente-provincia de Manabí
This research proposes, based on current trends in tourism and tourist design an integrated tourism product, where rural, green and sun and beach areas is conjugated, having as object is to encourage the economic development of local communities Canton San Vicente. This methodological model has thre...
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| Natura: | bachelorThesis |
| Lingua: | spa |
| Pubblicazione: |
2015
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| Accesso online: | http://repositorio.espam.edu.ec/handle/42000/129 |
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Aggiungi Tag | Riassunto: | This research proposes, based on current trends in tourism and tourist design an integrated tourism product, where rural, green and sun and beach areas is conjugated, having as object is to encourage the economic development of local communities Canton San Vicente. This methodological model has three key points in its development as a starting point a situational economic diagnosis, where the social characteristics is analyzed, political, environmental, perform, and overall assessment of natural and cultural resources through a tourist inventory, all this information above is summarized in a SWOT matrix with their respective strategies; as the midpoint market research which allowed to know the needs and the type of tourist who frequent in the study area, and also determined the current competition was held; the last point all collected and obtained information became sustenance to design an innovative product that was adapted to the needs of both domestic and foreign tourists with a diversified planning where tourism is promoted, making the society in the main beneficiaries. |
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