Plan de marketing operativo en la dulcería tradicional los Almendros agencia Rocafuerte

The purpose of this research was to propose an operational marketing plan that contributes to increase the sales and positioning in new areas of the traditional Los Almendros candy store in the city of Rocafuerte. For data collection and subsequent analysis, use different techniques including: inter...

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Bibliographic Details
Main Author: Figueroa Delgado, Jairo Francisco (author)
Format: masterThesis
Language:spa
Published: 2020
Subjects:
Online Access:http://repositorio.espam.edu.ec/handle/42000/1339
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