Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19

The objective of this investigation was to elaborate a sustainability diagnosis that contributes to the tourism sector in Portoviejo canton in the context of COVID-19, the investigation that was developed was exploratory with a mixed approach. To carry out this study, three phases were established:...

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1. Verfasser: Chávez Cedeño, Saúl Andrés (author)
Weitere Verfasser: Solórzano Vélez, Cindy Estrella (author)
Format: bachelorThesis
Sprache:spa
Veröffentlicht: 2023
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Online Zugang:http://repositorio.espam.edu.ec/handle/42000/2109
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author Chávez Cedeño, Saúl Andrés
author2 Solórzano Vélez, Cindy Estrella
author2_role author
author_facet Chávez Cedeño, Saúl Andrés
Solórzano Vélez, Cindy Estrella
author_role author
collection Repositorio Escuela Superior Politécnica Agropecuaria de Manabí
dc.contributor.none.fl_str_mv Félix Mendoza, Ángel Guillermo
dc.creator.none.fl_str_mv Chávez Cedeño, Saúl Andrés
Solórzano Vélez, Cindy Estrella
dc.date.none.fl_str_mv 2023-03-20T15:57:15Z
2023-03-20T15:57:15Z
2023-02
dc.format.none.fl_str_mv 152 p.
application/pdf
dc.identifier.none.fl_str_mv http://repositorio.espam.edu.ec/handle/42000/2109
dc.language.none.fl_str_mv spa
dc.publisher.none.fl_str_mv Calceta: ESPAM MFL
dc.rights.none.fl_str_mv Atribución-NoComercial-SinDerivadas 3.0 Ecuador
http://creativecommons.org/licenses/by-nc-nd/3.0/ec/
info:eu-repo/semantics/openAccess
dc.source.none.fl_str_mv reponame:Repositorio Escuela Superior Politécnica Agropecuaria de Manabí
instname:Escuela Superior Politécnica Agropecuaria de Manabí
instacron:ESPAM
dc.subject.none.fl_str_mv Indicadores de sostenibilidad
Sector turístico
Reactivación turística
dc.title.none.fl_str_mv Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19
dc.type.none.fl_str_mv info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/bachelorThesis
description The objective of this investigation was to elaborate a sustainability diagnosis that contributes to the tourism sector in Portoviejo canton in the context of COVID-19, the investigation that was developed was exploratory with a mixed approach. To carry out this study, three phases were established: beginning with the diagnosis, through a bibliographical-documentary review where important aspects such as geographic, environmental, economic, and social characteristics were identified and defined; Tourism management was evaluated through interviews with local managers addressed to the tourism department of the GAD Portoviejo, office of the Ministry of Tourism in Manabí and finally to the director of tourism, culture and heritage of the provincial government in Manabí, in addition the tourist offer was evaluated and analyzed through the review of the tourist cadastre; the tourist profile was continuously evaluated where the 384 surveys were carried out; in addition, the SWOT analysis was carried out, which, once weighted, established the main variables to formulate the problem and strategic solution. Secondly, through the evaluation of the sustainable indicators validated by a guide from the Valencian Community and the Espam University, they are directed according to the importance and interaction of the fundamental pillars, likewise an evaluation was carried out based on the axes of sustainability, which duly determined the criteria. Finally, a proposal for key actions was presented as a control and monitoring plan to promote and encourage the application of sustainability in order to improve the tourism sector, especially in raising awareness of accessible tourism.
eu_rights_str_mv openAccess
format bachelorThesis
id ESPAM_6f2648bd962985f68d046696bbfdd86c
instacron_str ESPAM
institution ESPAM
instname_str Escuela Superior Politécnica Agropecuaria de Manabí
language spa
network_acronym_str ESPAM
network_name_str Repositorio Escuela Superior Politécnica Agropecuaria de Manabí
oai_identifier_str oai:null:42000/2109
publishDate 2023
publisher.none.fl_str_mv Calceta: ESPAM MFL
reponame_str Repositorio Escuela Superior Politécnica Agropecuaria de Manabí
repository.mail.fl_str_mv .
repository.name.fl_str_mv Repositorio Escuela Superior Politécnica Agropecuaria de Manabí - Escuela Superior Politécnica Agropecuaria de Manabí
repository_id_str 0
rights_invalid_str_mv Atribución-NoComercial-SinDerivadas 3.0 Ecuador
http://creativecommons.org/licenses/by-nc-nd/3.0/ec/
spelling Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19Chávez Cedeño, Saúl AndrésSolórzano Vélez, Cindy EstrellaIndicadores de sostenibilidadSector turísticoReactivación turísticaThe objective of this investigation was to elaborate a sustainability diagnosis that contributes to the tourism sector in Portoviejo canton in the context of COVID-19, the investigation that was developed was exploratory with a mixed approach. To carry out this study, three phases were established: beginning with the diagnosis, through a bibliographical-documentary review where important aspects such as geographic, environmental, economic, and social characteristics were identified and defined; Tourism management was evaluated through interviews with local managers addressed to the tourism department of the GAD Portoviejo, office of the Ministry of Tourism in Manabí and finally to the director of tourism, culture and heritage of the provincial government in Manabí, in addition the tourist offer was evaluated and analyzed through the review of the tourist cadastre; the tourist profile was continuously evaluated where the 384 surveys were carried out; in addition, the SWOT analysis was carried out, which, once weighted, established the main variables to formulate the problem and strategic solution. Secondly, through the evaluation of the sustainable indicators validated by a guide from the Valencian Community and the Espam University, they are directed according to the importance and interaction of the fundamental pillars, likewise an evaluation was carried out based on the axes of sustainability, which duly determined the criteria. Finally, a proposal for key actions was presented as a control and monitoring plan to promote and encourage the application of sustainability in order to improve the tourism sector, especially in raising awareness of accessible tourism.La presente investigación tuvo como objetivo desarrollar un diagnóstico de la sostenibilidad que contribuya en el sector turístico del cantón Portoviejo en el contexto del COVID-19, la investigación que se desarrolló fue de tipo exploratorio con un enfoque mixto. Para llevar a cabo este estudio se establecieron tres fases: iniciando con el diagnóstico, a través de una revisión bibliográfica – documental en donde se identificaron y delimitaron aspectos importantes como características geográficas, ambientales, económicas y sociales; se evalúo la gestión turística mediante entrevista a gestores locales direccionadas al departamento turístico del GAD Portoviejo, oficina del ministerio de turismo de Manabí y por último a la directora de turismo, cultura y patrimonio del gobierno provincial de Manabí, además se analizó la oferta turística mediante la revisión del catastro turístico; continuamente se evalúo el perfil del turista donde se realizaron los 384 encuestas; además se ejecutó el análisis FODA, que una vez ponderado estableció las variables principales para formular el problema y solución estratégica. En segundo lugar, mediante la evaluación de los indicadores sostenibles validada por guía de la comunitat Valenciana y la universidad Espam, están direccionados en función a la importancia e interacción de los pilares fundamentales, así mismo se efectuó una evaluación en base a los ejes de sostenibilidad, las cuales determinaron debidamente los criterios. Por último, se presentó una propuesta de acciones claves como un plan de control y seguimiento para fomentar e incentivar la aplicación de la sostenibilidad con el fin de mejorar el sector turístico sobre todo en la sensibilización del turismo accesible.Calceta: ESPAM MFLFélix Mendoza, Ángel Guillermo2023-03-20T15:57:15Z2023-03-20T15:57:15Z2023-02info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/bachelorThesis152 p.application/pdfhttp://repositorio.espam.edu.ec/handle/42000/2109spaAtribución-NoComercial-SinDerivadas 3.0 Ecuadorhttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/info:eu-repo/semantics/openAccessreponame:Repositorio Escuela Superior Politécnica Agropecuaria de Manabíinstname:Escuela Superior Politécnica Agropecuaria de Manabíinstacron:ESPAM2025-12-30T06:31:00Zoai:null:42000/2109Institucionalhttps://repositorio.espam.edu.ec/Universidad públicahttp://www.espam.edu.ec/https://repositorio.espam.edu.ec/oai.Ecuador...opendoar:02025-12-30T06:31Repositorio Escuela Superior Politécnica Agropecuaria de Manabí - Escuela Superior Politécnica Agropecuaria de Manabífalse
spellingShingle Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19
Chávez Cedeño, Saúl Andrés
Indicadores de sostenibilidad
Sector turístico
Reactivación turística
status_str publishedVersion
title Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19
title_full Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19
title_fullStr Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19
title_full_unstemmed Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19
title_short Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19
title_sort Diagnóstico de sostenibilidad del sector turístico del cantón Portoviejo en el contexto del Covid-19
topic Indicadores de sostenibilidad
Sector turístico
Reactivación turística
url http://repositorio.espam.edu.ec/handle/42000/2109