Evaluación de la imagen de marca y su influencia en el posicionamiento de los restaurantes de la ciudad de Chone

This study was developed with the objective of evaluating the brand image and its influence on the positioning of gourmet restaurants in the city of Chone. For the fulfillment of this objective, methodologies were developed such as the selection of indicators through Meta-analysis, these indicators...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Zambrano Bravo, Cristhian Jair (author)
Awduron Eraill: Zambrano Campoverde, Amanda Nohelia (author)
Fformat: bachelorThesis
Iaith:spa
Cyhoeddwyd: 2023
Pynciau:
Mynediad Ar-lein:http://repositorio.espam.edu.ec/handle/42000/2034
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!