Plan de marketing para fortalecer el posicionamiento del chocolate a nivel nacional de la Corporación Fortaleza del Valle-cantón Bolívar.

Plan de marketing para fortalecer el posicionamiento del chocolate a nivel nacional de la Corporación Fortaleza del Valle-cantón Bolívar.

The general objective of the research was the design of a marketing plan to strengthen the positioning of chocolate at the national level of the Fortaleza del Valle-Canton Bolívar Corporation, for which a scheme of activities was structured that were developed by means of an organized sequence begin...

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Sparad:
Bibliografiska uppgifter
Huvudupphovsman: Palma Mendoza, Andrea Yomaira (author)
Övriga upphovsmän: Santana Loor, María José (author)
Materialtyp: bachelorThesis
Språk:spa
Publicerad: 2018
Ämnen:
Marketing
Posicionamiento
Chocolate
Estrategias
Länkar:http://repositorio.espam.edu.ec/handle/42000/811
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http://repositorio.espam.edu.ec/handle/42000/811

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