Estrategias de competitividad turística para la comercialización y posicionamiento de productos culturales del cantón Montecristi en el contexto del COVID – 19
The purpose of this research was to develop tourism competitiveness strategies for the commercialization and positioning of cultural products in Montecristi canton. The methodology is exploratory-descriptive with a quantitative and qualitative approach. In the first phase, the current conditions of...
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Format: | bachelorThesis |
Langue: | spa |
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2023
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Accès en ligne: | http://repositorio.espam.edu.ec/handle/42000/2152 |
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