Propuesta de un plan de marketing como contribución al incremento de las ventas de la distribuidora fama del cantón Bolívar

The purpose of the research was to propose a Marketing plan as a contribution to the increase in sales of the distribution company "FAMA" in the Bolívar canton, having as objectives the analysis of the internal and external factors of the business, the elaboration of the objectives, strate...

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Autore principale: Quiroz Zambrano, José Yunior (author)
Altri autori: Moreira Álava, Víctor René (author)
Natura: bachelorThesis
Lingua:spa
Pubblicazione: 2018
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Accesso online:http://repositorio.espam.edu.ec/handle/42000/783
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