Evaluación de las variables del marketing mix como contribución a la gestión comercial en la dulcería y restaurante El Regocijo

The objective of this research was to evaluate the variables of marketing mix as a contribution to commercial management in the candy store and the Regocijo restaurant, located in Bolivar canton, Manabí. Four methodological phases were structured, in the first phase the variety of products currently...

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書目詳細資料
主要作者: Rodríguez Delgado, Jean Carlos (author)
其他作者: Zambrano Lucero, Ayrton (author)
格式: bachelorThesis
語言:spa
出版: 2019
主題:
在線閱讀:http://repositorio.espam.edu.ec/handle/42000/1008
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