Marketing político y su incidencia en la gestión pública de la alcaldía del cantón Bolívar, periodo 2023-2024
The present research aimed to determine the relationship between political marketing and public management in the Municipality of Bolívar canton during the 2023–2024 period, in order to analyze its impact on citizens’ perception and satisfaction. A mixed-method approach with a descriptive and correl...
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| Format: | bachelorThesis |
| Idioma: | spa |
| Publicat: |
2025
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| Accés en línia: | http://repositorio.espam.edu.ec/handle/42000/2836 |
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