La innovación y su incidencia en la lealtad de los clientes en las empresas de transporte turístico del cantón Quito.

Worldwide tourism activity has caused changes in different areas of society in such a way that the research was aimed at analyzing innovation and its impact on customer loyalty in tourist transport companies in Quito canton. To do this, a correlational field investigation was carried out in order to...

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Bibliographic Details
Main Author: Castro Ortega, Nelly Ximena (author)
Other Authors: López Hidalgo, Catalina Elizabeth (author)
Format: article
Language:spa
Published: 2018
Subjects:
Online Access:http://repositorio.espe.edu.ec/handle/21000/15201
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