Plan de mercadeo y proyecto de reestructuración administrativa y financiera de un club social, cultural, deportivo y beneficencia, caso: sociedad tungurahuense de Guayaquil.

This project was developed in Guayaquil, its purpose is a financial and administrative reengineer, and the proposal of a marketing plan for a sport club, this is the case of “Sociedad Tungurahuense de Guayaquil”, where there was made in first place, a market research, consequently there was proposed...

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Bibliographic Details
Main Author: Frías Flores, Brenda Cecilia (author)
Format: article
Language:spa
Published: 2009
Subjects:
Online Access:http://www.dspace.espol.edu.ec/handle/123456789/6463
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