Plan estratégico para el posicionamiento de una tienda de retail en Guayaquil
The present work develops a marketing plan, which by means a technical qualitative named Focus Group, seeks implement improvements in one of the Branches as way for in order that it comes back to registering profitability for the Company to which it belongs, as last effort to avoid cessation of acti...
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| Main Author: | |
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| Other Authors: | , , |
| Format: | article |
| Language: | spa |
| Published: |
2009
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| Subjects: | |
| Online Access: | http://www.dspace.espol.edu.ec/handle/123456789/4851 |
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