Proyecto de inversión para la comercialización de isalgén en el Ecuador

The aim of this investigation is to look for ways of positioning on the Ecuadoran market the anti-spasmodic Isalgen, whose principal competitor is Buscapina. It is going to be achieved to introduce the product on the potential market, to then position the same one in the mind of the objective consum...

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主要作者: Escudero Jurado, Xavier Virgilio (author)
其他作者: Alvarez Ordoñez, Felipe David (author)
格式: article
語言:spa
出版: 2009
主題:
在線閱讀:http://www.dspace.espol.edu.ec/handle/123456789/4903
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