Aplicación de técnicas de mixología molecular en bebidas tradicionales de Otavalo

The Chicha de jora is a traditional drink in the yamor festivities of Otavalo, spread in most of the territory except for the jungle. It has several varieties depending on the region, but its preparation is mainly composed of 'jora corn'. It has been made since pre-Inca times and is a sacr...

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Hovedforfatter: Gonzáles De La Torre, Edwin Mauricio (author)
Format: bachelorThesis
Udgivet: 2023
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Online adgang:https://repositorio.puce.edu.ec/handle/123456789/44846
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author Gonzáles De La Torre, Edwin Mauricio
author_facet Gonzáles De La Torre, Edwin Mauricio
author_role author
collection Repositorio Pontificia Universidad Católica del Ecuador
dc.contributor.none.fl_str_mv Andrade Villacreses, Juan Carlos
dc.creator.none.fl_str_mv Gonzáles De La Torre, Edwin Mauricio
dc.date.none.fl_str_mv 2023
2024-11-27T14:08:10Z
2024-11-27T14:08:10Z
dc.format.none.fl_str_mv application/pdf
dc.identifier.none.fl_str_mv https://repositorio.puce.edu.ec/handle/123456789/44846
dc.language.none.fl_str_mv es
dc.publisher.none.fl_str_mv PUCE - Ibarra
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
dc.source.none.fl_str_mv reponame:Repositorio Pontificia Universidad Católica del Ecuador
instname:Pontificia Universidad Católica del Ecuador
instacron:PUCE
dc.subject.none.fl_str_mv bebidas tradicionales, mixología molecular, técnicas moleculares, Otavalo
dc.title.none.fl_str_mv Aplicación de técnicas de mixología molecular en bebidas tradicionales de Otavalo
dc.type.none.fl_str_mv info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/bachelorThesis
description The Chicha de jora is a traditional drink in the yamor festivities of Otavalo, spread in most of the territory except for the jungle. It has several varieties depending on the region, but its preparation is mainly composed of 'jora corn'. It has been made since pre-Inca times and is a sacred drink used in ceremonial acts and festivities of all pre-Hispanic cultures of the central Andean zone (para. 15). Likewise. Chicha del Yamor is a representative drink of Otavalo's cultural identity\; its consumption is strongest during the months of September during the Yamor patron saint festivities. Currently Otavalo has experienced changes in gastronomy, fashion, culture and entertainment due to the influence of foreign cultures. Despite these innovations, the lack of knowledge and understanding of culinary trends, such as molecular mixology, has hindered the adaptation of traditional local beverages. Given this situation, this paper poses the following research question: How do molecular mixology techniques impact the elaboration, presentation and acceptance of traditional beverages from Otavalo, and what is their influence on the consumer experience? The methodological approach combines qualitative and quantitative data and is developed between May and August 2023 in Otavalo. The main objective is to create a digital brochure that demonstrates the application of molecular mixology techniques in these beverages. Inductive-deductive, analytical-synthetic and historical methods are employed, along with instruments such as questionnaires, interview guides and observation sheets. Ninety-six surveys were collected based on a formula for the study's margin of error and reliability. The results are reflected in a digital booklet with 12 recipes based on chicha de Jora and chicha del Yamor, 4 avant-garde techniques were applied. The recipes were validated through tastings with teachers, demonstrating their viability. It is concluded that the application of molecular mixology techniques has a positive impact on part of the population, especially foreign visitors.
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spelling Aplicación de técnicas de mixología molecular en bebidas tradicionales de OtavaloGonzáles De La Torre, Edwin Mauriciobebidas tradicionales, mixología molecular, técnicas moleculares, OtavaloThe Chicha de jora is a traditional drink in the yamor festivities of Otavalo, spread in most of the territory except for the jungle. It has several varieties depending on the region, but its preparation is mainly composed of 'jora corn'. It has been made since pre-Inca times and is a sacred drink used in ceremonial acts and festivities of all pre-Hispanic cultures of the central Andean zone (para. 15). Likewise. Chicha del Yamor is a representative drink of Otavalo's cultural identity\; its consumption is strongest during the months of September during the Yamor patron saint festivities. Currently Otavalo has experienced changes in gastronomy, fashion, culture and entertainment due to the influence of foreign cultures. Despite these innovations, the lack of knowledge and understanding of culinary trends, such as molecular mixology, has hindered the adaptation of traditional local beverages. Given this situation, this paper poses the following research question: How do molecular mixology techniques impact the elaboration, presentation and acceptance of traditional beverages from Otavalo, and what is their influence on the consumer experience? The methodological approach combines qualitative and quantitative data and is developed between May and August 2023 in Otavalo. The main objective is to create a digital brochure that demonstrates the application of molecular mixology techniques in these beverages. Inductive-deductive, analytical-synthetic and historical methods are employed, along with instruments such as questionnaires, interview guides and observation sheets. Ninety-six surveys were collected based on a formula for the study's margin of error and reliability. The results are reflected in a digital booklet with 12 recipes based on chicha de Jora and chicha del Yamor, 4 avant-garde techniques were applied. The recipes were validated through tastings with teachers, demonstrating their viability. It is concluded that the application of molecular mixology techniques has a positive impact on part of the population, especially foreign visitors.The Chicha de jora is a traditional drink in the yamor festivities of Otavalo, spread in most of the territory except for the jungle. It has several varieties depending on the region, but its preparation is mainly composed of jora corn. It has been made since pre-Inca times and is a sacred drink used in ceremonial acts and festivities of all pre-Hispanic cultures of the central Andean zone (para. 15). Likewise. Chicha del Yamor is a representative drink of Otavalo's cultural identity; its consumption is strongest during the months of September during the Yamor patron saint festivities. Currently Otavalo has experienced changes in gastronomy, fashion, culture and entertainment due to the influence of foreign cultures. Despite these innovations, the lack of knowledge and understanding of culinary trends, such as molecular mixology, has hindered the adaptation of traditional local beverages. Given this situation, this paper poses the following research question: How do molecular mixology techniques impact the elaboration, presentation and acceptance of traditional beverages from Otavalo, and what is their influence on the consumer experience? The methodological approach combines qualitative and quantitative data and is developed between May and August 2023 in Otavalo. The main objective is to create a digital brochure that demonstrates the application of molecular mixology techniques in these beverages. Inductive-deductive, analytical-synthetic and historical methods are employed, along with instruments such as questionnaires, interview guides and observation sheets. Ninety-six surveys were collected based on a formula for the study's margin of error and reliability. The results are reflected in a digital booklet with 12 recipes based on chicha de Jora and chicha del Yamor, 4 avant-garde techniques were applied. The recipes were validated through tastings with teachers, demonstrating their viability. It is concluded that the application of molecular mixology techniques has a positive impact on part of the population, especially foreign visitors.La Chicha de jora es una bebida tradicional en las fiestas de yamor de Otavalo, difundida en la mayoría del territorio a excepción de la selva. Presenta diversas variedades según la región, pero su preparación se compone principalmente del 'maíz de jora'. Es elaborada desde la época pre incaica siendo una bebida sagrada utilizada en actos ceremoniales y fiestas de todas las culturas prehispánicas de la zona central andina. (párr. 15). Así mismo. La chicha del Yamor constituye una bebida representativa de la identidad cultural otavaleña; su consumo es más fuerte en los meses de septiembre por las fiestas patronales del yamor. Actualmente Otavalo ha experimentado cambios en gastronomía, moda, cultura y entretenimiento debido a la influencia de culturas extranjeras. A pesar de estas innovaciones, la falta de conocimiento y comprensión de tendencias culinarias, como la mixología molecular, ha obstaculizado la adaptación de bebidas tradicionales locales. Ante esa situación, este trabajo plantea la siguiente pregunta de investigación: ¿Cómo impactan las técnicas de mixología molecular en la elaboración, presentación y aceptación de bebidas tradicionales de Otavalo, y cuál es su influencia en la experiencia del consumidor? El enfoque metodológico combina datos cualitativos y cuantitativos y se desarrolla entre mayo y agosto de 2023 en Otavalo. El objetivo principal es crear un folleto digital que demuestre la aplicación de técnicas de mixología molecular en estas bebidas. Se emplean métodos inductivo-deductivo, analítico-sintético e histórico, junto con instrumentos como cuestionarios, guías de entrevista y fichas de observación. Se recopilaron 96 encuestas con base en una fórmula del margen de error y la confiabilidad del estudio. Los resultados se plasman en un folleto digital con 12 recetas basadas en chicha de Jora y chicha del Yamor, se aplicaron 4 técnicas vanguardistas. Las recetas se validaron mediante degustaciones con docentes, demostrando su viabilidad. Se concluye que la aplicación de técnicas de mixología molecular tiene un impacto positivo en parte de la población, en especial de los visitantes extranjeros.PUCE - IbarraAndrade Villacreses, Juan Carlos2024-11-27T14:08:10Z2024-11-27T14:08:10Z2023info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/bachelorThesisapplication/pdfhttps://repositorio.puce.edu.ec/handle/123456789/44846esinfo:eu-repo/semantics/openAccessreponame:Repositorio Pontificia Universidad Católica del Ecuadorinstname:Pontificia Universidad Católica del Ecuadorinstacron:PUCE2025-06-09T21:16:24Zoai:repositorio.puce.edu.ec:123456789/44846Institucionalhttp://repositorio.puce.edu.ec/Institución privadahttps://www.puce.edu.ec/http://repositorio.puce.edu.ec/oai.Ecuador...opendoar:21802025-07-05T15:15:54.445330Repositorio Pontificia Universidad Católica del Ecuador - Pontificia Universidad Católica del Ecuadortrue
spellingShingle Aplicación de técnicas de mixología molecular en bebidas tradicionales de Otavalo
Gonzáles De La Torre, Edwin Mauricio
bebidas tradicionales, mixología molecular, técnicas moleculares, Otavalo
status_str publishedVersion
title Aplicación de técnicas de mixología molecular en bebidas tradicionales de Otavalo
title_full Aplicación de técnicas de mixología molecular en bebidas tradicionales de Otavalo
title_fullStr Aplicación de técnicas de mixología molecular en bebidas tradicionales de Otavalo
title_full_unstemmed Aplicación de técnicas de mixología molecular en bebidas tradicionales de Otavalo
title_short Aplicación de técnicas de mixología molecular en bebidas tradicionales de Otavalo
title_sort Aplicación de técnicas de mixología molecular en bebidas tradicionales de Otavalo
topic bebidas tradicionales, mixología molecular, técnicas moleculares, Otavalo
url https://repositorio.puce.edu.ec/handle/123456789/44846