Impacto de la transformación de la comunicación gráfica en la supervivencia de medios impresos durante el periodo 2021-2022

The media have always been linked to the principles of graphic communication, however, with the advent of new technologies, digital environments have allowed this link to transcend to the point that the use of visual elements and resources is essential to fit the expectations of the audience that, w...

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Detalles Bibliográficos
Autor principal: Graciani Mendoza, Katel Ariana (author)
Formato: bachelorThesis
Lenguaje:spa
Publicado: 2023
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Acceso en línea:http://repositorio.ulvr.edu.ec/handle/44000/6674
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Sumario:The media have always been linked to the principles of graphic communication, however, with the advent of new technologies, digital environments have allowed this link to transcend to the point that the use of visual elements and resources is essential to fit the expectations of the audience that, when viewing, interprets the information. Consequently, journalistic works that are disseminated by print media that have migrated to digital, can be discarded if they do not meet the parameters of graphic communication design, which in this context, is key to reach the prosumers present on the network..........