Diseño de estrategias mercadológicas de promoción digital para difusión de la música pop nacional a millennials guayaquileños
The present work provides information about the scarce diffusion that Ecuadorian pop music has had at the local level, causing the national industry of the sector to be affected by the scarce approval of the songwriters of the genre by the millennials in the city of Guayaquil. The design of digital...
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| Other Authors: | , |
| Format: | article |
| Language: | spa |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://repositorio.ulvr.edu.ec/handle/44000/4044 |
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