Business intelligence for dynamic commercial management in SMEs: A systematic review.

Achieving success and being competitive in their field is crucial for SMEs, which is why they must carry out an efficient management of their administrative processes. Technological development has allowed greater control of these processes thanks to its significant progress, the objective of this a...

• מחבר ראשי: Santos Fernandez , Juan (author)
• מחברים אחרים: Niño Ladron de Guevara Arroyo, Carmen Idalia (author), Amambal Bances , Xiomara Sadith (author), Boy Chavil, Luis Enrique (author)
• פורמט: article
• יצא לאור: 2025
• נושאים: Gestión comercial; inteligencia de negocios; PYMES; tecnología; business management; business intelligence; SMEs; technology
• גישה מקוונת: https://revistas.uta.edu.ec/erevista/index.php/dide/article/view/2586