BCG Matrix to Strengthen the Competitiveness of the Non-Traditional Sector During Periods of International Crises
In Ecuador, exports of non-traditional products have gained position in the international market during the last 5 years; That is why they play a very important role within the country, allowing its development. However, the various crises that have arisen in recent periods, such as the COVID 19 pan...
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| Other Authors: | , , |
| Format: | article |
| Language: | spa |
| Published: |
2023
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| Subjects: | |
| Online Access: | https://revistas.ute.edu.ec/index.php/economia-y-negocios/article/view/1203 |
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