Las campañas electorales vistas desde el planteamiento de las conexiones emocionales-afectivas y su aplicación en las elecciones presidenciales de Ecuador 2021 (Monográfico)
The authors made a comparison between the process to generate, strengthen and prolong emotional connections, based above all on interpersonal contact and particular interests, and what a winning strategy implies in the framework of an electoral campaign. The basis of this comparison fell on various...
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| 格式: | article |
| 語言: | spa |
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2023
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| 在線閱讀: | http://hdl.handle.net/10644/9420 |
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