Marketing de prensa en tiempos de COVID-19: comparativa de los patrones de consumo de prensa nativa y digital (Monográfico)

The exceptional situation that has caused COVID-19 has had consequences in the press around the world. Confinement has replaced the habit of reading the paper press for the digital version. This situation allows many questions to be asked about the future of print runs and the type of post-pandemic...

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Bibliographic Details
Main Author: Crespo Pereira, Verónica (author)
Other Authors: Martínez Fernández, Valentín Alejandro (author), Vaca Tapia, Ana Cecilia (author)
Format: article
Language:spa
Published: 2021
Subjects:
Online Access:http://hdl.handle.net/10644/8299
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