Guía para el uso de Marketing Experiencial, Publicidad Sensorial, y Publicidad Emocional en la Industria del Motociclismo caso Ducati

Guía para el uso de Marketing Experiencial, Publicidad Sensorial, y Publicidad Emocional en la Industria del Motociclismo caso Ducati

This document was made to understand the Experiential Marketing, using the emotional advertising and sensorial to create an implementation guide in motorcycling world, using the Ducati brand as a case of study, and which serve as a reference for students and professionals of marketing and advertisin...

Deskribapen osoa

Gorde:
Xehetasun bibliografikoak
Egile nagusia: Velásquez Campos, Roberto David (author)
Formatua: bachelorThesis
Hizkuntza:spa
Argitaratua: 2013
Gaiak:
MARKETING EXPERIENCIAL
PUBLICIDAD SENSORIAL
PUBLICIDAD EMOCIONAL
INDUSTRIA DEL MOTOCICLISMO
Sarrera elektronikoa:http://dspace.udla.edu.ec/handle/33000/3837
Etiketak: Etiketa erantsi
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Internet

http://dspace.udla.edu.ec/handle/33000/3837

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