Propuesta de un plan estratégico de comunicación corporativa para posicionar Aerolíneas Galápagos "AEROGAL" como aerolínea comercial de bandera ecuatoriana

At present, Ecuador does not have a flag commercial airline recognized to an international level, so that in this manner the country could be represented by a dependable, secure airline and, above all, competitive to a national and international level. The last airline that represented de country wa...

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Bibliografiske detaljer
Hovedforfatter: Berríos Montalvo, Manuel Andrés (author)
Format: bachelorThesis
Sprog:spa
Udgivet: 2010
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Online adgang:http://localhost:8080/handle/33000/848
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