Investigación de mercados para la exportación de sombreros de paja toquilla, producidos en la ciudad de Monticristi, Manabí mediante comercio justo hacia la ciudad de Berlín, Alemania
The Ecuadorian straw hats are coveted worldwide because of its shape, texture and especially its excellent quality, advantages such as climate, availability of raw materials and means of production, make these hats a valuable article. In Ecuador provinces such as Cañar, Azuay and Manabí are establis...
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| Format: | bachelorThesis |
| Idioma: | spa |
| Publicat: |
2012
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| Matèries: | |
| Accés en línia: | http://dspace.udla.edu.ec/handle/33000/3153 |
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Afegir etiqueta | Sumari: | The Ecuadorian straw hats are coveted worldwide because of its shape, texture and especially its excellent quality, advantages such as climate, availability of raw materials and means of production, make these hats a valuable article. In Ecuador provinces such as Cañar, Azuay and Manabí are established as the main producers of this type of hat, weavers and artisans in Ecuador, take advantage of the 77,000 hectares existing on the Cordillera Chongón - Colonche to produce the toquilla straw. Fair Trade goes beyond the exchange it shows that greater justice in world trade is possible. It highlights the need for change in the rules and practices of conventional trade and shows how a successful business can also give priority to people... |
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