Proyecto de diseño de un plan de marketing para el hotel Joshed Imperial de la ciudad de Latacunga, en base a la utilización de la metodología PMI

In Ecuador, tourism activity is currently taking a different direction, due to the fact that it has been developing and strengthening over time, this has been thanks to Ecuador being a country in which there are many places to be visited, in same that many activities will be developed and destinatio...

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Bibliographic Details
Main Author: Espín Díaz, Joshelin Elizabeth (author)
Format: masterThesis
Language:spa
Published: 2018
Subjects:
Online Access:http://dspace.udla.edu.ec/handle/33000/10464
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