Plan de marketing para el posicionamiento en el mercado de la empresa Broster Chicken Exquisite, en la ciudad de Guaranda, provincia Bolívar, periodo 2023-2027

The broster chicken restaurant chain based in Guaranda, Ecuador, has developed a solid marketing plan to consolidate its leadership in the local market. In which a mixed methodology was used that includes quantitative and qualitative market research. Which focuses on the following strategies: consol...

Täydet tiedot

Tallennettuna:
Bibliografiset tiedot
Päätekijä: Verdezoto Torres, Lorena Guadalupe (author)
Aineistotyyppi: bachelorThesis
Kieli:spa
Julkaistu: 2024
Aiheet:
Linkit:https://dspace.ueb.edu.ec/handle/123456789/6796
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