Estrategias de comunicación corporativa para el posicionamiento de la fanpage, CNEL EP unidad de negocio Bolívar, año 2024
The research proposes corporate communication strategies to improve the positioning of the CNEL EP Bolívar Business Unit Fanpage in 2024. It recognizes the importance of Facebook for institutional interaction, seeking immediacy, transparency, and closeness in the administration of public service. Th...
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| 格式: | bachelorThesis |
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2025
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| 在线阅读: | https://dspace.ueb.edu.ec/handle/123456789/8715 |
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