Medios digitales como plataformas de difusión de la manifestación cultural musical independiente del cantón Montalvo provincia Los Ríos año 2024.

This research is based on a thorough analysis of the impact that digital media are currently having, especially on the dissemination of independent music in the Montalvo canton, province of Los Ríos. While it is evident that we are currently experiencing significant and far-reaching changes, it shou...

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Hlavní autor: Muñoz Torres, Emely Jeanetle (author)
Médium: bachelorThesis
Vydáno: 2025
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On-line přístup:https://dspace.ueb.edu.ec/handle/123456789/8404
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Shrnutí:This research is based on a thorough analysis of the impact that digital media are currently having, especially on the dissemination of independent music in the Montalvo canton, province of Los Ríos. While it is evident that we are currently experiencing significant and far-reaching changes, it should also be emphasized that independent artists are experiencing new learning alternatives, facing challenges that they must take advantage of, especially in the technological area, to promote their work and reach new audiences. The analysis carried out focuses on musical cultural expressions both locally and regionally and explores the effectiveness of digital tools, whether social networks or any fashionable platform related to the promotion of these artists. The project uses a qualitative and quantitative approach, where the local artist manages to identify the congruencies and competencies they face in their digitization process.