La comunicación externa para el posicionamiento de la imagen corporativa del Instituto Provincial de Asistencia Social de Bolívar (IPASB) Guaranda – Bolívar, periodo 2023

This thesis is based on the study of corporate image and the importance of external communication in the Provincial Institute of Social Assistance of Bolívar (IPASB), whose third specific objective is to develop an external communication plan to position the corporate image of this organization, by...

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Bibliografski detalji
Glavni autor: Romero Pozo, Lady Tatiana (author)
Daljnji autori: Coello Cabezas, Evelyn Daniela (author)
Format: bachelorThesis
Jezik:spa
Izdano: 2024
Teme:
Online pristup:https://dspace.ueb.edu.ec/handle/123456789/7117
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