Comunicación digital para el posicionamiento de marca de la empresa Acme t-shirts & sweaters, cantón Ambato, provincia de Tungurahua
This thesis aims to investigate the impact of digital communication and marketing strategies on the brand positioning of ACME T-Shirts & Sweaters, a company operating in Ambato, Tungurahua province. Although the personalized fashion market has great potential for growth, ACME experiences numerou...
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| Format: | bachelorThesis |
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2025
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| Online Access: | https://dspace.ueb.edu.ec/handle/123456789/8467 |
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