Impacto de la reubicación de los comerciantes del nuevo Mercado Mayorista del cantón Guaranda, enero-junio 2023.

The study on the impact of the relocation of merchants from the new wholesale market of the Guaranda Canton between January and June 2023 addresses a crucial socioeconomic problem in the region. The relocation of merchants from a wholesale market can have significant repercussions on the local economy and in the lives of the people who depend on it, this study set out to analyze in depth the effects of this relocation in various aspects, including commercial activity, the influx of customers and the infrastructure of trading posts, to address this problem, it was used a methodology that combined quantitative and qualitative techniques. A detailed survey was designed and administered to a representative sample of market traders. The survey included questions about how the relocation affected the participants' business activity, whether there were changes in customer flow, and whether they faced infrastructure problems in their new locations. trading posts. Additionally, in-depth interviews were carried out with a selection of traders to gain a fuller understanding of their experiences and perceptions. The research results revealed a complex picture of the impact of relocation on market traders. A significant portion of respondents reported improvements in their trading activity after relocation, suggesting tangible benefits for some traders. However, it was also found That a considerable number of merchants experienced difficulties or challenges in the new environment, including infrastructure problems and changes in customer flow, these findings highlight the importance of considering a variety of factors when evaluating the impact of relocating merchants in a market. wholesale economic security, opportunity for growth and the market's contribution to the community are crucial aspects that must be taken into account to fully understand the situation of traders and design effective strategies to support them.

• Glavni avtor: Leiva Sisalima Rolman David (author)
• Format: bachelorThesis
• Izdano: 2024
• Online dostop: https://dspace.ueb.edu.ec/handle/123456789/7649