Marketing para el posicionamiento de la marca “Blues Resto Bar” provincia Bolívar, ciudad de Guaranda, Periodo 2025 – 2030

Marketing para el posicionamiento de la marca “Blues Resto Bar” provincia Bolívar, ciudad de Guaranda, Periodo 2025 – 2030

Currently, marketing is a fundamental tool for strengthening brand positioning in an increasingly competitive market. Blues Resto Bar, located in Guaranda, offers an attractive gastronomic proposal but faces weaknesses in its brand positioning due to its limited digital presence and communication st...

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Bibliographic Details
Main Author: Monar Benavides, Jordan Lenin (author)
Other Authors: Guamán Lara, Evelin Andrea (author)
Format: bachelorThesis
Published: 2025
Subjects:
CLIENTES
COMUNICACIÓN
MARKETING DIGITAL
POSICIONAMIENTO
REDES SOCIALES
CLIENTS
COMMUNICATION
DIGITAL MARKETING
POSITIONING
SOCIAL MEDIA
Online Access:https://dspace.ueb.edu.ec/handle/123456789/8753
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