Estrategias de marketing en la gestión de inscripción: correo directo y ayuda financiera

The increase in private institutions of higher education has led to the commercialization of higher education, which has increased the competition between the institutions that provide this service. Universities have an economic need to recruit new students and retain the ones that they have already...

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Autor principal: Maino Isaias, Aldo (author)
Formato: article
Publicado: 2016
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Acceso en línea:https://doi.org/10.33890/innova.v1.n1.2016.6
https://repositorio.uide.edu.ec/handle/37000/3643
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