Estudio del Comportamiento en Compras de Clientes de Manabí en una Empresa de Retail un año después del terremoto
In the present work we study the behavior of purchases in a retailstore of the customers of the province of Manabí after the natural disaster that arose on April 16, 2016, so we analyze the purchases a year before and a year after earthquake, we determine if there is a variation in purchases from on...
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| Format: | article |
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2017
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| Online Zugang: | https://doi.org/10.33890/innova.v2.n9.2017.480 https://repositorio.uide.edu.ec/handle/37000/3531 |
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Tag hinzufügen | Zusammenfassung: | In the present work we study the behavior of purchases in a retailstore of the customers of the province of Manabí after the natural disaster that arose on April 16, 2016, so we analyze the purchases a year before and a year after earthquake, we determine if there is a variation in purchases from one period to another, and additionally segment customers of the store based on their variation in purchases |
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