La creación de productos comunicativos audiovisuales. Una mirada al audiovisual ecuatoriano

For the preparation of the article updated bibliography on thesubject that undoubtedly served as support for systemization and / or compilation of knowledge in this area of knowledge it was revised.To be consistent with the overall objective distinguished by: analyze the theoretical concepts underpinning the construction of audiovisual communication products. Were stipulated, as specific objectives, the following: to study the theories and models of communication that have served as a starting point for theoretical studies in Latin America, define and conceptualize the process of building the communicative product and, especially, in the area audiovisual.The research question is formulated from the following question: what have been the main theoretical construction of audiovisual communication products in Latin America referents. To support, further, the development of research raises a second question research that is recognized as: what is the methodology for the construction of audiovisual communication products. Reviewed and approved the proposal by the special unit of the university degree, having collected the necessary literature and convinced of the usefulness of research began work. Thus, the scope of the investigation, get an approach to the theoretical concepts underpinning the construction of audiovisual communication products. It is expected that research results can serve as a theoretical reference for future articles related to the subject and as a knowledge base for students of Social Communication.

• Tác giả chính: Gavilondo Rodri­guez, Carlos Ernesto (author)
• Tác giả khác: Palacio Ospina, Juan Manuel (author)
• Định dạng: article
• Được phát hành: 2016
• Những chủ đề: comunicación; audiovisual; Ecuador; communication; audiovisual; Ecuador
• Truy cập trực tuyến: https://doi.org/10.33890/innova.v1.n9.2016.49; https://repositorio.uide.edu.ec/handle/37000/3686