Aplicaciones de la Teoría de Juegos en el Proceso de Gestión Estratégica
The purpose of this research is to establish the different applications of game theory in strategic management in general; For which a bibliographic review is done that helps us to establish the different ways in which game theory has been applied in the strategic administration of both public and p...
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| Format: | article |
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2017
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| Online Access: | https://doi.org/10.33890/innova.v2.n9.2017.265 https://repositorio.uide.edu.ec/handle/37000/3515 |
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Add Tag | Summary: | The purpose of this research is to establish the different applications of game theory in strategic management in general; For which a bibliographic review is done that helps us to establish the different ways in which game theory has been applied in the strategic administration of both public and private organizations. It is established that the current level of market competitiveness provokes price wars in which companies are involved and this price war has as a consequence losses for all the companies involved, but the reduction of appreciation is a strategy that depending on the market And how to apply it can generate profits in some competitors. |
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