Planificación estratégica para el desarrollo e innovación para industrias del sector plástico

This research work consists of an analysis of strategic planning for development and innovation for industries in the plastic sector, which, due to the effects of the pandemic, the company in the case of this study, did not have strategic planning and therefore did not have innovation and developmen...

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Detalles Bibliográficos
Autor Principal: Montenegro Delgado, Eddy Baudilio (author)
Formato: masterThesis
Idioma:spa
Publicado: 2023
Subjects:
Acceso en liña:http://repositorio.ulvr.edu.ec/handle/44000/6286
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Summary:This research work consists of an analysis of strategic planning for development and innovation for industries in the plastic sector, which, due to the effects of the pandemic, the company in the case of this study, did not have strategic planning and therefore did not have innovation and development. Therefore, it is necessary to have a model of growth and business development for a company in the plastic industry. In Chapter I, the approach to the problem that industries in the plastics sector have, due to the absence of strategic planning for development and innovation, is presented. The general and specific objectives are presented, the ideas to be defended, as well as the variables that will contribute to the plastic industry in general and to the case study company in a timely manner..........