Plan de exportación de té de jengibre al mercado de Nueva York – Estados Unidos

The study entitled "Export Plan of ginger tea to the New York market - United States" was born as a contribution to the internationalization of the Quito producer Marcos Corrales who offers this product locally but his income is limited due to low interest rates. the population towards its...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Campos Alfaro, Lissette Geomar (author)
Weitere Verfasser: León Pincay, Catherine Beatriz (author)
Format: bachelorThesis
Sprache:spa
Veröffentlicht: 2019
Schlagworte:
Online Zugang:http://repositorio.ulvr.edu.ec/handle/44000/2693
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Beschreibung
Zusammenfassung:The study entitled "Export Plan of ginger tea to the New York market - United States" was born as a contribution to the internationalization of the Quito producer Marcos Corrales who offers this product locally but his income is limited due to low interest rates. the population towards its consumption and not knowing how to approach markets of great potential like the United States. Therefore, its development is proposed applying as a type of research the descriptive and exploratory with a mixed approach, collecting qualitative and quantitative information through surveys, the unstructured interview, the observation form and the camera.…..