Implementación de una empresa de bisutería artesanal utilizando una red social para su comercialización en la ciudad de Guayaquil
In this project was proposed as research question: "How does the difficult access to credit for entrepreneurs who want to open a business in Guayaquil?”. As a sample study took into account the entrepreneurs who publish their products or services through social networks. Further case studies of...
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| Materialtyp: | bachelorThesis |
| Språk: | spa |
| Publicerad: |
2014
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| Ämnen: | |
| Länkar: | http://repositorio.ulvr.edu.ec/handle/44000/339 |
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Lägg till en tagg | Sammanfattning: | In this project was proposed as research question: "How does the difficult access to credit for entrepreneurs who want to open a business in Guayaquil?”. As a sample study took into account the entrepreneurs who publish their products or services through social networks. Further case studies of companies that started their business by advertising on social networks. Market research aims to base a proposal in tastes, preferences and requirements of the target group was performed. The research population was the women of Guayaquil city, resulting in a sample of 385 surveys…… |
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