Plan de negocios para la creación de una microempresa dedicada a la producción comercialización de pizzas en el Norte de Guayaquil, en la Urbanización Metrópolis 2

The covid-19 pandemic showed a lot of unemployment worldwide, which happened that companies, micro-enterprises and businesses closed their facilities, along with this a great wave of entrepreneurship arose globally, where thousands of unemployed sought a way to innovate to generate income through th...

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Autore principale: Martínez Herrera, Davis Ricardo (author)
Natura: bachelorThesis
Lingua:spa
Pubblicazione: 2023
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Accesso online:http://repositorio.ulvr.edu.ec/handle/44000/6617
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Riassunto:The covid-19 pandemic showed a lot of unemployment worldwide, which happened that companies, micro-enterprises and businesses closed their facilities, along with this a great wave of entrepreneurship arose globally, where thousands of unemployed sought a way to innovate to generate income through their small businesses. One of the businesses that has had the most popularity in the world of entrepreneurship is the production and distribution of fast food, because thanks to the new digital tools, businesses can offer the service quickly so that the product reaches the home. recipient without any inconvenience. Therefore, this research project is based on the development of a business plan for the creation of a microenterprise dedicated to the production and marketing of pizzas in the north of Guayaquil, in the urbanization Metrópolis 2, where the result was that the 98% of those surveyed like the idea of a pizzeria in the sector.