Producción y comercialización de leche y su incidencia en los ingresos de los Socios de la Asociación de Productores Agropecuarios y Comercialización Grupo Cacuango, Guaranda.
This research work was developed in the Asociación de Productores Agropecuarios y Comercialización Grupo Cacuango in the Guaranda city in order to identify the impact of the production and commercialization of milk on the income of the members of the Association, since it is a source of employment a...
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2023
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| Subjects: | |
| Online Access: | http://dspace.unach.edu.ec/handle/51000/11505 |
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Add Tag | Summary: | This research work was developed in the Asociación de Productores Agropecuarios y Comercialización Grupo Cacuango in the Guaranda city in order to identify the impact of the production and commercialization of milk on the income of the members of the Association, since it is a source of employment and the main activity to which they are dedicated; for which the hypothetical-deductive method was used, through three types of descriptive, documentary and field research, with a non-experimental design. The instrument used for data collection was a 10-question survey of the 26 members of the Association. Concerning the problems found in the research, it was verified that production and marketing are one of the most relevant sources for the generation of economic resources and employment for the producers; in addition, due to a lack of knowledge about marketing channels, they offer their product to intermediaries, which generates dissatisfaction with the prices paid. For this reason, it is necessary to propose strategies to improve production and marketing to increase their income. The hypothesis was tested using the chi-square test to determine the incidence of the dependent variable income and the independent variable production and marketing. |
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