Turismo comunitario y oferta turística de la parroquia Santa Rosa, cantón Ambato

ABSTRACT: The objective of the degree work "Community tourism and tourist offer of the parish of Santa Rosa, Ambato canton" is to analyze the relationship between community tourism and the tourist offer, because the parish has a great tourist potential based on a great cultural identity, c...

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主要作者: Tiama Díaz, Brigitte Yamilet (author)
格式: bachelorThesis
語言:spa
出版: 2024
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在線閱讀:http://dspace.unach.edu.ec/handle/51000/13111
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總結:ABSTRACT: The objective of the degree work "Community tourism and tourist offer of the parish of Santa Rosa, Ambato canton" is to analyze the relationship between community tourism and the tourist offer, because the parish has a great tourist potential based on a great cultural identity, cultural manifestations, natural attractions and a privileged geographical location in the sense that from different strategic points where there are viewpoints you can see the city of Ambato, however these resources are wasted because there is adeficient tourist offer. Therefore, a descriptive, synthetic, analytical, deductive and inductive mixed research was carried out, a simple random probabilistic sampling was carried out for the independent variable community tourism and the dependent variable tourist offer, after collecting information applying instruments, the general hypothesis was verified and specific, through statistical analysis Spearman's Rho in SPSS and it was seen that the tourism offer of the parish has shortcomings in the number of accommodation establishments, food security, education on how to manage tourist activities and pollution. For the development of the proposal, it was based on the results of the surveys applied, conclusions and recommendations, strategies were designed to strengthen tourism in the parish of Santa Rosa, where the beneficiaries are the inhabitants of the parish of Santa Rosa and mainly their communities. Keywords: Offer, community tourism, tourism potential, cultural identity