Planificación estratégica y su posicionamiento en el mercado de la Empresa Almacenes León de la Ciudad de Riobamba
Abstract: This study focuses on the strategic planning and its positioning in the market of the Almacenes León Company, located in the City of Riobamba. Strategic planning is a crucial process that guides the organization's actions toward achieving its long-term goals, while market positioning...
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| Autor principal: | |
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| Formato: | bachelorThesis |
| Idioma: | spa |
| Publicado em: |
2024
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| Assuntos: | |
| Acesso em linha: | http://dspace.unach.edu.ec/handle/51000/13228 |
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