Estrategia transmedia con medios digitales para promoción de la empresa Eva Shop
Technology and communication are always evolving; therefore, the Transmedia Narrative seeks different ways to reach users where the story reaches more platforms to interact. This research focused on applying a transmedia narrative strategy for the company Eva Shop, which is a different and innovativ...
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2023
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| Subjects: | |
| Online Access: | http://dspace.unach.edu.ec/handle/51000/11047 |
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