Estudio de la incidencia de la infraestructura sobre la satisfacción de los usuarios y la calidad de los productos comercializados en la EP-EMMPA.

The objective of the research is the study of the impact of infrastructure on customer satisfaction and quality of products marketed by the municipal public company for farmers "San Pedro de Riobamba" The current situation of the company was analyzed based on the INEN 2687 standard for hea...

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Bibliographic Details
Main Author: Cabezas Hernández, Daniela Estefanía (author)
Other Authors: Muñoz Muñoz, Andrea Paola (author)
Format: bachelorThesis
Language:spa
Published: 2016
Subjects:
Online Access:http://dspace.unach.edu.ec/handle/51000/3031
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Summary:The objective of the research is the study of the impact of infrastructure on customer satisfaction and quality of products marketed by the municipal public company for farmers "San Pedro de Riobamba" The current situation of the company was analyzed based on the INEN 2687 standard for healthy markets that establishes the requirements and practices to be met by markets, where it was identified that the EP-EMMPA meets 50.36% of the requirements of the standard. For the evaluation of the quality of the products was performed by sensory analysis presented what products are of quality. The level of user satisfaction was measured by surveys you give a percentage of 46% satisfaction of merchants and 37% customer satisfaction regarding infrastructure EP-EMMPA. Developed a manual of processed products and a manual cleaning and disinfection to guide employees as well as a proposal for the design of physical facilities in the area of vegetables and tubers in which the requirements of standard INEN 2687 are met