ESTRATEGIAS DE PUBLICIDAD PARA INCREMENTAR EL POSICIONAMIENTO DEL CLUB CENTRO DEPORTIVO OLMEDO

The study aimed to propose adverting strategies to increase to positioning of the club Centro Deportivo Olmedo, with the intention of attracting future fans and positioning this institution in the sport market that addresses the needs and expectations that potential fans require. Based on the proble...

• المؤلف الرئيسي: Paredes Bonifaz, Alex Santiago (author)
• التنسيق: bachelorThesis
• اللغة: spa
• منشور في: 2020
• الموضوعات: Publicidad; posicionamiento; fidelidad; marketing
• الوصول للمادة أونلاين: http://dspace.unach.edu.ec/handle/51000/6695